A Sparkling Collaboration Unveiled at Seoul’s New Flagship Store
On February 24, K-pop legend G-Dragon attended the grand opening of Jacob & Co.’s newest flagship store in Seoul. The event, held in the Gangnam district, welcomed top Korean celebrities like Taeyang, Hwasa, Kim Sae-rok, BamBam, and Ma Dong-seok, alongside Jacob & Co. founder Jacob Arabo.
A Special PEACEMINUSONE Watch
During the celebration, G-Dragon unveiled an exclusive PEACEMINUSONE x Jacob & Co. watch. This iced-out timepiece is covered in diamonds and other rare stones, featuring a one-of-a-kind dial with both the Jacob & Co. branding and PEACEMINUSONE’s signature daisy logo.
Adding a personal touch, the caseback is engraved with the words:
“For G-Dragon by Jacob Arabo.”
It’s unclear whether the watch will be released for retail or if it’s a custom piece made only for G-Dragon.
Inside Seoul’s Largest Jacob & Co. Store
The new Jacob & Co. flagship store in Seoul is the brand’s largest in Asia. The interior features a luxurious black-and-white theme, highlighting the brand’s high-end jewelry and watches. Iconic collections like the Astronomia and Billionaire timepieces are on display, along with a private VIP room for elite customers.
With this grand opening and exclusive watch reveal, G-Dragon and Jacob & Co. have once again merged music, fashion, and luxury, making a bold statement in the world of high-end timepieces.
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