A bold take on the classic sneaker, launching first at A Ma Maniére Atlanta.
Pharrell Williams and adidas are back with a fresh take on the Superstar, introducing the Virginia Superstar 92—an oversized and ultra-padded version of the classic silhouette. This bold new sneaker is part of a larger collection inspired by ’70s, ’80s, and ’90s design aesthetics.
Pre-Launch Begins Today
Originally teased at Paris Fashion Week 2024, the Virginia Superstar 92 is dropping today as a pre-launch exclusive at A Ma Maniére Atlanta. The sneaker comes in two timeless colorways: “Off White” and “Core Black”, both priced at $200 USD. A wider release is expected in the coming weeks.
A Supersized Design Inspired by the ’90s
Dubbed the “Double Wide”, the Superstar 92 takes inspiration from the exaggerated proportions of ‘90s skate sneakers and ski boots. The added cushioning and oversized design give it a bold, fashion-forward look while staying true to the Superstar’s roots.
Alongside the Superstar 92, Pharrell’s collection also includes two other models:
- Superstar 72 – A low-profile sneaker inspired by ’70s athletic shoes.
- Superstar 82 – A sleek and refined version influenced by the sophisticated style of the ’80s.
Pharrell’s Vision for the Superstar Collection
Speaking about the new lineup, Pharrell emphasized the importance of variety:
“We created three Superstars for a reason. Instead of making one sneaker for everyone, we pulled inspiration from different decades to offer three unique designs. Whether you like the ’70s running look, the ’80s elegance, or the boldness of the ’90s, there’s a Superstar for you.”
Release Details
The Virginia Superstar 92 is available for pre-launch today at A Ma Maniére Atlanta, with a global release expected soon. Stay tuned for more updates on the full Pharrell x adidas Superstar collection!
0 Comments